Fraser Valley Center (Alco) Apologizes For Sign

After posting earlier about the obnoxious new LED sign at the Alco shopping center, their management has issued an apology:

"To all Residents and guests of Fraser,

We wish to sincerely apologize for the new LED panel being left on Friday night. This was done accidentally through an error in judgment and will not happen again.

The sign is now on a timer and will be off at dusk every night. We are waiting on a photoelectric dimmer to be installed on the sign which will make it be no brighter then the existing signage already in place during the evening hours. This will allow the sign to remain on during the business hours of the plaza tenants. 

Our hope is to promote the local businesses to the numerous out of town visitors that may not be familiar with what services are offered here. It also will be available for community groups to use to promote various events. As with any new technology, we are learning exactly what the capabilities of the sign are and how to best use it.

Again, please accept our apology for any inconvenience this may have created. We would also like you to know that it is extremely important to us that this sign in no way impacts the environment or the lifestyle of our friends and neighbors here in Fraser.

Sincerely,

The Fraser Valley Center Management"

Hey, that seems like a plan to me. It looks like the the sign went rogue and they have since brought it under control. I didn't think that was a normal situation.